DIGITAL MARKETING STRATEGIES FOR UNPRECEDENTED GROWTH
Today’s era requires digital intervention in virtually every aspect of a company.
At PDS, we have experts in digital strategy, design and development, modern marketing tactics,
deep analytics, and marketing technology to help you transform and grow your business.
Digital Strategy
2015 CAN-SPAM Act. 2018 GDPR. 2020 CCPA. This is just the beginning – many more states will be rolling out their own personal data privacy laws to protect consumers – a customer now has the power to file a complaint and claim fines.
Loss of customer trust. Damage to brand credibility. Massive fines. Issues with service providers. Are you aware of the vast array of risks associated with collecting information and using it without active consent?
Whether you are a CEO or a senior-level digital marketing practitioner, this e-Book will help you understand data compliance laws across different verticals and also assess where you need to step up your compliance game. Added bonus – we share helpful solutions to trouble-shoot your compliance gap areas.
It’s The Law – Your Website & Email Campaigns Must Be Compliant In 2020
Remember the days when you could bombard anyone’s Inbox or store customer information through your Website without their permission? Now, using consumer data in your email campaigns, setting up targeted online ads – including Facebook ads – and offering dynamic Website experiences can prove very detrimental to your business if mechanisms to collect, store and use consumer data transparently aren’t in place.
If you are planning an online strategy and are using a Website, applications or social media to collect and target user data, you will have to make all online properties compliant with well-defined and transparent privacy policy, consent forms and cookie information. Our e-Book will help you become data compliant step-by-step.
The Time To Become Data Compliant Has Arrived – Let’s Get Started!
Don’t panic if your digital marketing campaigns are not compliant yet. Once you’ve understood the nuances of data privacy laws and the importance of acting quickly, the next step is to improve and optimize how you collect, store and document personal data. Our e-Book provides a handy overview of these key elements to streamline the process for you.
Disclaimer – Pure Design Solution is not a law firm, so our e-Book cannot be referred to as a comprehensive legal guide. For more detailed information, please contact a legal advisory firm.