Consumers want a personalized experience with your brand. They expect you to know them very…
Tag:
Digital marketing
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Digital MarketingEmail MarketingMarketing Strategy
Navigating Email Deliverability
by Suchi Guptaby Suchi GuptaEach day, more than 3 billion emails are sent across the globe. It’s no wonder…
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Digital MarketingMarketing StrategySocial Media Marketing
Keeping Connections Genuine on LinkedIn
by Suchi Guptaby Suchi GuptaWith over 774 million members in hundreds of countries across the globe, it’s no wonder…
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Digital MarketingMarketing StrategySocial Media Marketing
Google Analytics Can’t Be Ignored!
by Suchi Guptaby Suchi GuptaDid you know that almost 70% of the top 10,000 websites are using Google Analytics…
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Digital MarketingMarketing StrategySocial Media Marketing
What’s wrong with your campaign?
by Suchi Guptaby Suchi GuptaIn a business group meeting recently, I came across a problem. One of my colleagues…
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Digital MarketingMarketing StrategySocial BrandingSocial Media Marketing
The change is coming―what does the Apple vs. Facebook battle mean for digital advertisers?
by Suchi Guptaby Suchi GuptaYou must have heard about Apple’s plan to update its Identifier for Advertisers (IDFA) tracking…
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Digital MarketingSocial Media Marketing
Small businesses who are ready for 2021!
by Suchi Guptaby Suchi GuptaThe pandemic has changed everything. How do you pivot your business strategy to keep up?…
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Content StrategyDigital MarketingEmail MarketingMarketing StrategySocial Media Marketing
What Digital Channels to Prioritize In 2021?
by Suchi Guptaby Suchi Gupta2020 has been unpredictable, making 2021 difficult to plan for. Its important to develop a…
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Digital Marketing
5 Points To Track Your Blog Performance Through Google Analytics
by amanda sodhiby amanda sodhiBlog Performance – Blogging is an integral part of online marketing. It’s considered as one…
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Content Strategy
Here’s How Often You Should Blog & How You Can Repurpose Content Later
by amanda sodhiby amanda sodhiIf you’re planning out an editorial calendar for your brand and wish to see an…